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Big Data Web Analytics: Everything you Know about Digital Measurement is Wrong…and What to Do About It
About this Whitepaper
This whitepaper details a successful approach to web analytics and how Pentaho and big data ecosystem partners Infobright and Semphonic bring together the ideal combination of technology and expertise to help organizations understand online channels better and act upon business insights.
Download the paper to learn how to:
- Rapidly and accurately answer questions regarding website usage, customer behavior, marketing effectiveness and site performance
- Gain in-depth understanding of both overall website activity and individual interactions from formatted granular, finite and rich website activity
- Get started quickly with big data web analytics